This partnership is a prime example of the amazing things that happen when the audience is at the heart of everything.
For over 10 years we’ve brought imagination and positivity to 100+ campus activations, 500+ online events and 11 awards. We’ve created illuminating seesaws for Mental Health Awareness Week, designed a virtual world for pandemic-hit students to escape into, and most recently an AI-driven deep dive into LBG, a touring immersion to explore all the possibilities and progressions suited to each and every student. All imagined, designed, developed, programmed and toured by our in-house team, creating a seamless impact and unbeatable pride.
Throughout our partnership we’ve helped Lloyds navigate an audience that has straddled a generational shift and something of an existential crisis, helping both the brand and the student population at large find clarity, reassurance and purpose.